I led animation for a mascot-driven campaign that turned wetter.de forecasts from pure data into character, making daily weather feel human and playful.
Role: Motion Lead
Wetter.de is one of Germany’s top weather platforms.
I helped reimagine weather from data to character by leading animation for a mascot-driven campaign that made daily forecasts feel human and playful.
Delivered two 30-second films that introduced a cast of weather personalities and a light, narrative tone.
• Shifted Wetter.de from utilitarian to personable, strengthening brand recall and likability in a crowded category.
• Earned trade recognition (Monatsbeste) and PR pickup on RTL channels, sparking social conversation around the new brand voice.
• Established a reusable mascot platform adopted in subsequent communications, signaling enduring engagement value.
Client: Wetter.de
Role: Art Direction, Animation, and Composition.
Art Department at Liga01:
Gabriel Menezes
Johannes Muller
Daniel Rizea
Renato Klieger
Visualizing a global education for the 21st century